PROjekt have been collaborating with the Opsh Brand, in a marketing and communication capacity, since it’s inception.
Opsh is the brainchild of three Irish sisters, the McGinns, formerly of Prowlster. Opsh is a shopping platform that allows women to shop across their favourite retailers with a single account. Instead of visiting a dozen different websites, Opsh shoppers can access all of the High Street and can shop more quickly and easily than anywhere else online.
PROjekt have been involved in all aspects of developing the Opsh Branding & Positioning process, facilitating and coordinating the Opsh Brand Wheel, Marketing & Brand Plan and acting as a marketing and communication consultant, whilst developing advertising and DM pieces as required.